hi! i'm sabrina.

What I do:

Product Design.

Visual Design.

UI/UX Design.

Full-Stack Development.

Machine Learning &
Gen AI

01
about

I approach design 
holistically and intuitively.

Hello, and thank you for stopping by! As a "gifted" child, I was always a bit different—bubbling with new ideas, finding ways to create, and coming up with unique solutions to problems. My eye for color and visual harmony was evident from a young age. At 16, I began college, though formal schooling was not my thing.

Fast forward several years, and I embarked on my career as a NYC designer. It was a privilege to start with renowned beauty and fashion brands, and being immersed in these fast-paced, high-standard environments laid the foundation for the designer I am today. I quickly built a solid reputation for my talent, dedication, leadership, innovation, and meticulous attention to detail.

After years of working on diverse projects, from packaging to educational materials, emails to Sephora gondola graphics, I felt myself being pulled towards more substantial work. With a background in psychology and a deep fascination with human behavior, transitioning into UI/UX design was a natural and exciting choice. This shift opened doors to opportunities in various industries, including tech, SaaS, entertainment, healthcare, and wellness.

Today, I have evolved into a Product Designer/Manager, equipped with education in full-stack engineering, iOS development, and AI/ML. Learning programming languages, tackling complex problems, and creating products or services from scratch is the fuel to my fire. Communicating with machines feels natural and intuitive, and the intersection of design and development is where I thrive.

As a leader, I am passionate about cultivating an exceptional and collaborative work environment that prioritizes the needs of our team and promotes growth. My primary goal is to empower and inspire my team to reach their full potential.

Currently, you can find me exploring, shaping, and developing new product experiences, iterating on wireframes and prototypes, and integrating AI while buried under a mountain of user research.

Product Design

  • Prototyping
  • Concept development
  • Design systems
  • Testing and research
  • Design iteration
  • Launch planning

Visual Design

  • Brand Identity Development
  • Brand strategy development
  • Brand name
  • Style guidelines
  • Digital content creation
  • Brand voice & messaging

UI/UX Design

  • User research
  • Wireframing
  • User interface design
  • Usability testing
  • Interaction design
  • Accessibility

Full-Stack Development

  • Front-End Development
  • API Development
  • Back-End Integration
  • System Architecture
  • Database Management
  • Agile Methodologies

Machine Learning/AI Engineering

  • Algorithm development
  • Data processing
  • Model optimization
  • AI solution deployment
  • Deep learning implementation
  • Performance monitoring
02
recent work

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Latest Projects

Collection: Digital Art

Collection: Emails

Collection: Landing Pages

Collection: Retouching

Collection: Web Banners

Project: App Screen Optimization

Project: Building A Modern, Scalable Design System

Project: Reinventing eBay's View Item Pages

Project: iOS Onboarding Improvements

"I am always doing that which I cannot do, in order that I may learn how to do it."
Pablo Picasso
Artist
"Creativity is seeing what others see and thinking what no one else ever thought."
Albert Einstein
Renowned Physicist
“Design is not just what it looks like and feels like. Design is how it works.”
Steve Jobs
Former CEO of Apple

Some of my amazing clients

03
Contact

Let's create together.

Want to chat about design, a product idea, or cats? Get in touch.

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